Turn one commercial challenge into a practical AI growth plan.
Choose a three-hour virtual intensive or a full-day, in-person strategy lab. Apply the AI MOS methodology to your own business and leave with clear priorities, governed use cases and a 90-day action plan.
Executive clarity, applied to a real business challenge.
Bring one real business challenge. Leave with a practical AI growth plan.
The session is not based on a generic case study. You apply the AI MOS framework directly to the commercial issue that matters most to your organisation.
AI activity is rising. Operational value is not.
Most teams have tools, pilots and prompts. What they lack is a shared operating model that connects AI to priorities, workflows, governance and revenue.
Too many disconnected experiments
Teams are testing tools without a clear commercial priority or operating model.
No agreement on what to do first
Use cases compete for attention, but few are scored by impact, effort and risk.
Leadership wants a plan
You need a clear roadmap that explains value, governance, investment and next steps.
Concrete outputs, not another set of slides.
- A scored AI maturity assessment for your marketing function
- A prioritised opportunity matrix ranked by commercial impact
- A shortlist of use cases to start, stop or accelerate
- A governance framework covering brand, risk and accountability
- A 90-day AI transformation plan ready for leadership review
- The AI MOS executive toolkit and working templates
“The goal is not to leave inspired. It is to leave knowing exactly what to do next.”
AI MOS Executive AI ProgrammesA focused path from uncertainty to action.
Where AI in marketing is heading, what is hype and what is operationally useful now.
The decisions, mistakes, operating lessons and practical takeaways.
Score strategy, process, assets, insights and measurement.
Rank your highest-value AI use cases by impact, effort and risk.
Turn the analysis into an executive plan with owners, milestones and measures.
Choose the date and format that works for you.
Join a live virtual intensive or an in-person AI Growth Strategy Lab in London, New York or Munich.
AI MOS Executive Intensive
Zoom · Global access
AI Growth Strategy Lab
The Hoxton Shoreditch, London, UK · Limited to 30 attendees
AI Growth Strategy Lab
The Charles Hotel, Munich, Germany · Limited to 30 attendees
AI Growth Strategy Lab
The William Vale, New York, USA · Limited to 30 attendees
Designed for senior marketers responsible for change.
- CMOs and Marketing Directors
- VPs of Growth, Demand Generation and Marketing Operations
- Transformation and RevOps leaders
- Agency and consultancy leaders building AI-enabled services
This is not a tool tutorial.
- People looking for basic prompt training
- Teams without a real commercial challenge to work on
- Anyone expecting AI to replace strategic judgement
Questions before you book
Do I need technical AI knowledge?
No. The sessions are designed for marketing and commercial leaders. The focus is business impact, operating design and governance.
Can more than one person attend from my company?
Yes. Multiple participants often improve the quality of the roadmap because strategy, operations and implementation perspectives are represented.
What should I bring?
Bring one commercial challenge, a view of your current AI activity and any existing priorities or constraints. Templates are supplied.
Is the output specific to my business?
Yes. The exercises are designed so you apply the AI MOS framework to your own organisation, not a generic case.
Turn AI activity into a plan your team can execute.
Choose a date or book a short call to decide which format is right for you.